Inspired by Nature

Founded in 2013 in Vietnam by Zoey Tran, Jeelook began as an online store specializing in sustainable, handmade jewelry and leather goods. The brand quickly gained recognition through Saigon Flea Market and opened its first storefront in District 4 in 2014, followed by a larger downtown Saigon location in 2015.

In 2016, Jeelook expanded into manufacturing and wholesale, serving corporate clients such as CBRE, Hilton, and Kaspersky, delivering over 40,000 handcrafted products. After relocating to Texas in 2017, Zoey established Jeelook LLC in 2018, where the brand continues to create unique, sustainable goods inspired by craftsmanship and nature.

Zoey (right) and Jeelook Team in 2025

Our Journey at Jeelook

Jeelook began its U.S. journey in October 2017 at Little D Market in Dallas, TX, debuting our jewelry collection and soon expanding online.

2018–2020, founder Zoey participated in local markets, including Klyde Warren Park and Grandscape, and introduced our first in-store display at Beard’s Papa Plano. By 2021, we secured a booth at Painted Tree in Highland Village, showcasing Resin Art, Jewelry, and Home Décor.

Through 2022–2023, Jeelook grew steadily, joining major shows and festivals like the Pecan Street Festival in Austin, Etsy Dallas, ChiOmega Market in Dallas, Deck The Halls in Waco, Home for the Holidays Market at Plano, Waco, Humble,... 10-16 markets monthly in Bishop Arts, Deep Ellum, and beyond, bringing our handmade creations to more customers than ever.

Exciting Horizons: 2024 and Beyond

In 2024, Jeelook continue attending familiar markets and festivals while adding new big events like Taste of Addison, Addison Oktoberfest, and Frisco Oktoberfest. In November and December, we’re expanding our in-store displays to six locations:

• Painted Tree: Highland Village, Frisco, Grapevine
• Prickly Boba: Ennis, Waxahachie
• Beard’s Papa: Plano

At these locations, we offer a diverse range of handmade and locally crafted items, including ceramic vases, home décor by glass and bamboo, wooden spoons, coconut bowls, candles, and handmade crochet from Zendy Designs, a brand under Jeelook LLC. However, our candles are exclusively available on our website to meet demand and streamline inventory management.

Looking Ahead: Celebrating Growth and What’s Next

In 2025, we proudly reached our biggest milestone yet—the opening of our first storefront on March 15, 2025, located at 5768 Grandscape Blvd, Suite 185, The Colony, TX 75056.

• Our store features a curated selection of products, including handmade crochet, hand-poured candles, bath & body goods, resin pieces, ceramics, accessories, and more. While we continue to participate in pop-ups, shows, and festivals, having a permanent storefront has allowed us to beautifully showcase our creations and welcome customers into a space designed for discovery and connection.
• Open six days a week, our Grandscape location offers a warm, relaxed environment where family and friends can enjoy their time while shopping.
• Every Jeelook piece tells a story—connecting the artisan to the customer and making each item truly personal and meaningful.

Looking ahead to 2026, we’re excited to expand our offerings with new product lines, hands-on candle-making workshops, and private events where guests can create their own custom candles in an intimate, creative setting.

Thank you for being part of our journey as we continue to grow, innovate, and create meaningful experiences.

– The Jeelook Team.